Thursday, March 6, 2014

The brand of organic products which have already entered the HP (with video)

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When he became unemployed, the 53-year-old Teresa Rodrigues moved from Lisbon to the village of Monte Gordo, in Mafra, and began to figure out what to do to the land that was purchased in 1995. After some recovery work, Teresa ripped with a brand of organic farming, which he called Quinta da Pedra Branca, and called his three sons to the project.

"My husband and I were unemployed and had to have a livelihood. There's nothing like working together, and that's what we did, "explained the entrepreneur to the green economy.

Teresa says that organic farming was an option. "[The products] are healthier and flavorful, although they are more difficult to work," he explained.

The Quinta da Pedra Branca kiln was built with the help of EU funds and, in addition to the four farmers, today already provides employment to others. With a wide variety of cultivated products, the brand has other partners of biological products, which raise their own crops in baskets of Quinta da Pedra Branca.

Hampers distribution has grown in the Lisbon area, with home delivery. The requests are received online, but there are also direct sales in the markets or in the fifth, which always has the doors open.

"What the Quinta da Pedra Branca is doing is an entrepreneurial idea, rejecting a specific audience to reach new people. And that's very important in organic farming. Right now, I'd say it's the most important factor, "explained to the green economy Andrea Pereira, the Agrobio.

Today, Quinta da Pedra Branca, arrived at the business park of Oeiras. Every Wednesday (today), the brand is on HP, leading products to employees of one of the most advanced and technological companies in the world.

Enter the HP was a conquest, and the Protocol signed may be replicated, perhaps, to other companies in other business parks in the greater Lisbon.

See the episode 137 of the green economy.



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